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Job Description

Are you looking for a patient-focused, innovation-driven company that will inspire you and empower you to shine? Join us as Head of Marketing, Bio Life based in our Bannockburn office!

At Takeda, we are transforming the pharmaceutical industry through our R&D-driven market leadership and being a values-led company. To do this, we empower our people to realize their potential through life-changing work. Certified as a Global Top Employer, we offer stimulating careers, encourage innovation, and strive for excellence in everything we do. We foster an inclusive, collaborative workplace, in which our global teams are united by an unwavering commitment to deliver Better Health and a Brighter Future to people around the world.  Here, you will be a vital contributor to our inspiring, bold mission.

POSITION OBJECTIVES:

• Manage marketing, advertising, promotions, pricing and donor experience for 170+ global BioLife centers
• Develop integrated marketing plan that covers global donor acquisition, retention and management strategies plus tactics based on overall Bio Life objectives
• Member of the bio Life Senior Leadership Team
• Design and execute omnichannel campaigns; own vendor and agency relationships
• Leverage real-time data analysis to drive insights across function

POSITION ACCOUNTABILITIES:

• Build, manage and execute global marketing, advertising, pricing and promotions programs to meet Key Performance Indicators (KPI) for Bio Life
• Create global donor experience measurements and satisfaction goals using competitive intelligence and strategy, and communications to meet KPI for Bio Life
• Maintain the integrity of the Bio Life Brand as it aligns with the global Takeda Brand but is separate and distinct
• Build, manage and execute forecasting system to help inform network, using data analytics
• Develop global donor acquisition & retention strategy to maximize network performance and volume goals
• Design/execute omnichannel campaigns, own vendor & agency relationships
• Drive improvements to Digital Product channels
• Lead fee & volume planning processes

Technical/Functional (Line) Expertise

• Digital/Performance Marketing experience
• Experience with CRM technologies  and loyalty programs
• Experience with Digital technologies

Leadership

• Ability to develop strategic plans and set vision for team
• Agile and able to work in ambiguous situations; experience in leading self and others to resolve issues with higher levels of management; Identify and resolve complex, technical operational and organizational problems
• Experience in successfully leading cross-functional and multi-disciplinary work at a global scale.
• Possess an orientation for results and excellence, inspiring confidence and demonstrating conceptual and analytical thinking, initiative and flexibility
• Must be able to attract and develop great talent and build effective virtual and indirect teams
• Ability to manage, prioritize and deliver on core responsibilities

Decision-making and Autonomy

• Responsible for choosing how to allocate assigned budget assigned
• Input to global function budget as well as input to priority setting cross functionally
• Responsible for donor loyalty program investments
• Vendor and advertising authority based on pre agreed upon criteria

Interaction

• Strong written and oral communication skills with the ability to distill and articulate key messages to executives, stakeholders and customers
• Must possess outstanding collaboration skills, with proven ability to work with multiple stakeholders across countries, business units / global functions to accomplish goals;
• Effective consulting, problem definition, hypothesis building, solution development and stakeholder management skills.
• Ability to build key relationships and influence key stakeholders with differing goals and priorities across different management levels, from executives to analysts

Innovation

• Experience with agile methodology
• Ability to continue to innovate new channels, communications, plans to support business goals
• and objectives
• Ability to monitor industry trends, benchmarks to scope out and apply to existing business and/or processes

Complexity

• Ability to thrive in a fast pace, dynamic, global matrixed and evolving environment
• Ability to lead through change
• Ability to see the big picture and understand key areas of focus to drive business KPIs
• Identify opportunities to optimize volume, protein yield, & cost performance through analytics

EDUCATION, BEHAVIORAL COMPETENCIES AND SKILLS:

15+ years in retail pharma, life science, or like industry

7+ years in multi unit marketing

5+ years of experiences people and/or project leadership

Bachelor Degree required, MBA preferred

Digital marketing experience required, multi channel program development a plus

Plasma or rare disease experience a plus

Plasma Collection regulations nice to have

WHAT TAKEDA CAN OFFER YOU:

• 401(k) with company match and Annual Retirement Contribution Plan
• Tuition reimbursement and Company match of charitable contributions
• Health & Wellness programs including onsite flu shots and health screenings
• Generous time off for vacation and the option to purchase additional vacation days
• Community Outreach Programs

Empowering Our People to Shine

Discover more at takedajobs.com

No Phone Calls or Recruiters Please.

Locations

Bannockburn

Worker Type

Employee

Worker Sub-Type

Regular

Time Type

Full time

Locations

Bannockburn, IL

Worker Type

Employee

Worker Sub-Type

Regular

Time Type

Full time