Department: Business Services

Web Announcement:

• Design print and electronic marketing materials such as brochures, flyers and postcards, email graphics, social media graphics, or logos;
• Generate content and graphics that builds meaningful connections and encourages interest in operational, service, and retail units;
• Enhance the visual presentation of the websites with creative graphic designs within brand standards;
• Collaborate with marketing team and units to complete custom design requests and identify design solutions and concepts using brand guidelines;
• Maintain a dashboard that clearly demonstrates project progress and deliverable timelines;
• Work collaboratively with all necessary university staff, student staff, vendors, partners, etc.;
• Assist in management of Operations and Business Services (shopMason + WeAreMason) social media channels including Facebook, Instagram, Twitter, Pinterest and TikTok;
• Create content schedule, post content, and collaborate with Operations and Business Services division marketing and programming staff on content ideas;
• Monitor Operations and Business Services operational, retail and service units social media (e.g. Mason Dining, Student Centers, Parking and Transportation) and share, retweet, amplify their content on shopMason channels;
• Provide administrative support to the Patriot Perks program (ie. processing registrations, communicating with businesses, etc.);
• Provide administrative support to the trademark licensing program (i.e. processing takedown requests of unlicensed product, information gathering of potential trademark infringement, etc.); and
• Collaborate with Executive Director of Business Partnerships and Licensing, Associate Director of Marketing and Communications, Web and Digital Content Manager, and unit marketing teams on various department projects and initiatives.

• Additional tasks may include drafting press releases, proofreading and coordinating the distribution of marketing materials, and assisting with event outreach activities, among others;
• Research promotional products and assist in the procurement process;
• Assist with the management of the shopMason brand influencer program;
• Assist the marketing team and other staff with ongoing programs/events, including but not limited to staffing events and coordination assistance;
• Provide staff support for outreach events, occasionally during evenings and weekends;
• Coordinate and manage social media and other giveaway engagement activities;
• Manage marketing email account and coordinate response and follow-up as appropriate;
• Assist with updating content on Operations and Business Services websites using WordPress;
• Create processing forms using JotForms, WORD, or other resources;
• Develop new forms, as needed, to facilitate the intake of information and data;
• Ensure current and relevant graphics and promotions are being displayed on websites and social media platforms, including providing recommendations to unit liaisons on unit-managed platforms;
• Participates in departmental staff meetings; and
• Performs various other duties as required.

• Bachelor's degree in art and visual technology, graphic design, English, journalism, communication, or related field, or an equivalent combination of education and experience with demonstrated relevant work experience;
• Some (generally two (2)+ years') experience with demonstrated success in graphic design, and/or related fields strongly preferred;
• Relevant graphic design and marketing work experience, preferably in a university setting;
• Experience using social media while maintaining an engaging, interactive and creative presence;
• Proficient knowledge of Adobe Creative Cloud Suite and project management tools required; and
• Proficient in Microsoft Office; working knowledge of website content-management systems (WordPress preferred); and familiarity with contact databases and email campaigns a strong advantage.

• Working knowledge of videography and photography;
• Flexibility; proven ability to work on a team; outstanding organization and time-management skills; exacting attention to detail;
• Demonstrated interpersonal, written, and verbal communication and public presentation skills;
• Comfort working directly with clients on creating marketing campaigns and promotions; and
• Demonstration of a common knowledge or understanding of cultural differences.

Salary: $55,000 - $65,000; Commensurate with education and experience.

Location: Fairfax, VA

Mason Ad Statement: