The Associate Director leads the strategic planning, implementation, marketing, and management of annual fund solicitations for the Columbia Climate School. The Associate Director is responsible for the development and execution of broad-based fundraising strategies, direct mail, and e-mail to ensure strong donor retention, reactivation, and acquisition.
The Associate Director manages donor data, gift processing, list management, analytical reporting, and gift tracking for the Climate School in collaboration with partners in the Office of Alumni and Development.
The ideal candidate will have strong direct marketing, project management, and annual fund experience, be proactive, and anticipate problems that may arise and quickly and independently resolve unforeseen situations along the way. Responsibilities include start to finish execution of given projects or coordination and oversight of a defined aspect of a project, depending on the needs of the team at the time.
Responsibilities
Managing the Climate School???s annual fund programs:
Develop the strategy for the Climate School???s annual fund fundraising, including
Design and implement direct marketing solicitation strategy
Design mailing list segmentation for appeals
Create direct mail and e-mail content for appeals in collaboration with Director of Development Communications.
Provide cost-benefit analysis of direct marketing projects outlining the return on investment.
Track and analyze response to annual fund appeals to assess performance.
Send appeals through Mailchimp/Salesforce.
Manage the Climate School???s fundraising for Giving Day
Utilize data to benchmark efforts and inform strategic and tactical decisions; analyzes and reports ROI and cost-benefit analysis of direct marketing projects
Manage the logistics of new donor welcome packages, ad hoc mailings, stewardship pieces, and appeals.
Implement e-mail solicitations via mass e-mail utility.
Manage Climate School Donor Data and Reporting:
Run regular reporting on Climate School fundraising for the annual funds, major gifts, and corporate and foundation giving.
Track gifts for stewardship.
Ensure Climate School records are updated and maintained in the database.
Utilizing database to track gifts, interactions with donors and store information on funds.
Track grants and gifts with reporting requirements to ensure financial accountability.
Conduct data analysis on annual giving programs.Performs additional duties, special projects, and strategic initiatives as assigned
Minimum Qualifications
Bachelor's degree required. Minimum of four to six years related experience required. Experience with development fundraising or related transferable experience required. Experience in higher education a plus Ability to work well in fast-paced, multi-faceted environment and to manage several projects at one time required. Exceptional written communication and relationship-building skills are required. Must be professional, highly organized, creative and efficient, collaborative, organization, and have a strong attention to detail. Able to work successfully both individually and as part of a team. Must be flexible and willing to take on new responsibilities within a growing program. Must also be flexible to travel between Columbia campuses as required.
Preferred Qualifications
Proficiency in Microsoft Word and Excel required; knowledge of Advance, Salesforce or similar development databases preferred.
Equal Opportunity Employer / Disability / Veteran
Columbia University is committed to the hiring of qualified local residents.
Internal Number: 526797
About Columbia University
Columbia University is one of the world's most important centers of research and at the same time a distinctive and distinguished learning environment for undergraduates and graduate students in many scholarly and professional fields. The University recognizes the importance of its location in New York City and seeks to link its research and teaching to the vast resources of a great metropolis. It seeks to attract a diverse and international faculty and student body, to support research and teaching on global issues, and to create academic relationships with many countries and regions. It expects all areas of the university to advance knowledge and learning at the highest level and to convey the products of its efforts to the world.
