Asst Director of Admissions, National Recruitment

The Assistant Director of Admissions in the Office of Admissions provides professional support and expertise in the recruitment of out-of-state students. The Assistant Director of Admissions will ensure the effective execution of national recruitment and outreach efforts. This position involves significant independent judgement in the recruitment of undergraduate students and requires significant travel. This position reports up to the National Recruitment Team, typically receives only general guidance, serves as an expert resource for others in the Office of Admissions, and is held accountable for achieving defined enrollment goals.

This position is based regionally, working out of a home office with occasional required travel to the Twin Cities campus. First preference will be for candidates located in a major metropolitan area in the Southeast region of the U.S.

This is a 100%, 12-month, annually renewable appointment in the academic administrative personnel series. Some evening and weekend work is required, particularly when engaged in recruitment activities and other travel. Application priority deadline is April 14th. 

Primary Responsibilities

National Recruitment (45%):

• Oversee the development and implementation of the national student recruitment plan in coordination with the Director of National Recruitment.
• Implement recruitment plans for out-of-state undergraduate students, including travel and representation of the University nationally. 
• Evaluate and analyze return on investment of recruitment activities.
• Evaluate market and enrollment data to inform recruitment strategies.
• Serve as territory manager for defined geographic regions.
• Represent the Office of Admissions at on- and off-campus recruitment events.
• Provide the highest level of customer service to prospective students, their families, school officials, and other campus constituents.
• Provide admission counseling and information to students, families, school officials, and other campus constituents.
• Plan, host, and evaluate effectiveness of programs and events.
• Ensure quality and effectiveness of recruitment efforts and program delivery through effective implementation and outcomes monitoring.
• Enhance recruitment activities through the implementation of innovative programs and initiatives.
• Represent the University at national conferences.

Travel, Regional Presence, and Travel Planning/Training (25%):

• Determine and evaluate travel needs relevant to national goals.
• Travel extensively and prioritize the travel to maximize the Universityâ™s in-person presence.
• Establish and maintain relationships with third-party partners to strategically enhance recruitment success.
• Utilize recent developments and best practices to determine the best use of virtual programming and outreach to enhance overall efforts.

Application Review (15%):

• Evaluate applicant credentials for the purposes of admission counseling and admission decision making.
• Work with the Holistic Review unit to coordinate scholarship review to enroll an academically qualified and diverse class of first year and transfer students.

Project Management & Execution (15%):

• Manage and participate in special projects.
• Serve as a committee leader or member, as needed.