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Director of Creative Content & Branding, Women’s Basketball
Tulsa Athletics
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Director of Creative Content & Branding, Women’s Basketball

Tulsa Athletics

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Details
Posted:
April 7, 2025
Location:
Tulsa, Oklahoma
Level:
Entry Level
Job Summary:
The Director of Creative Media will serve as the women’s basketball design coordinator, be responsible for the direction and growth of The University of Tulsa brand and will manage the women’s basketball primary social media outlets.

Essential Functions (Responsibilities):
Graphic Design
    • In-House Materials – team collateral materials including but not limited to yearly schedule poster, game day graphics, award graphics, camp brochures, stationary, internal documents, etc., will use working knowledge of the printing process, digital photography, videography, and techniques for use in motion graphics; supervises creative photo shoots of players.
    • Recruiting Materials – Creates compelling designs and infographics that effectively promote Tulsa Women’s Basketball; creates and organizes a working system to produce recruiting materials and the resources needed; designs mailings, social media, on campus photoshoots, and personal recruiting campaigns.
    • Develops graphic design collateral for external units to utilize for digital and printed purposes. Collateral will be expected to grow the visibility and brand for The University of Tulsa Women’s Basketball program.
Social Media
  • Manages and directs content for the women’s basketball primary social media sites including the creation and implementation of yearly social media strategies and plans for Facebook, Instagram, Twitter.
  • Works with the external staff to ensure that content is regularly updated on department’s main social media accounts, while regularly engaging with fans on social media
  • Willingness to help athletes navigate branding and image on their personal social media to help with their NIL initiatives and growth on social.
Photography/Videography
  • Ability to work a camera to capture the team and staff in game, practice, lifting, conditioning and other team activities outside of basketball that will tell the story of the Tulsa Women’s Basketball team.
  • Willingness to work with others on staff to ensure Women’s basketball is accounted for from a creative point of view throughout each week.
  • Willingness to run the players through a photoshoot each year to have a direct reflection of what you need for graphics and other content to use throughout the season.
Game Day
  • Sets the direction of storytelling each game with a thought out shot list for the rest of the creative staff to follow and execute.
  • Captures and collects content during games to use as resources for recruiting, marketing and coaching staff materials from the beginning of the day to after the game.
  • Performs other duties as needed/assigned

  • Work requires working with highly sensitive or confidential information and occasional overnight travel may occur.
  • Strong knowledge of social media platforms and trends; exceptional design, communication, and social media analytical skills; proven ability to develop an effective social media design plan to achieve goals; strong work ethic, self- starter; strong attention to detail and communication (written/verbal) skills are also preferred.
  • Candidate must be willing to work flexible hours, including some evenings and weekends.
  • Bachelor’s degree or relevant training/experience
  • 2+ years of relevant experience in intercollegiate athletics
  • Experience with all Adobe Creative Suite platforms and Videography is a plus
  • INFLCR is a plus
  •  
  • Experience with Photography, Premiere, InDesign, Photoshop and After Effects
  •  

 

About Tulsa Athletics
The University of Tulsa Athletics Department is dedicated to excellence in academics, athletics, and personal development. Competing in NCAA Division I and a proud member of the American Athletic Conference, Tulsa boasts a rich tradition of success, with numerous conference championships and postseason appearances. Home to 17 varsity sports, TU Athletics is committed to fostering a culture of integrity, innovation, and inclusion while providing student-athletes with the resources and support needed to succeed both on and off the field. Driven by a commitment to the university's mission, TU Athletics inspires pride among its campus, alumni, and community.
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