Assistant/Associate Director, Athletics Fundraising and Engagement

Accountabilities:

• Manage all athletics marketing solicitation projects, including audience segmentation, population management, scheduling, and collaboration with Communications for design, content, and print production.
• Oversee platform management and marketing infrastructure, ensuring systems are optimized to support fundraising initiatives, including the execution of the annual March Mania Challenge.
• Track, analyze, and report on marketing efforts to assess performance, identify trends, and recommend improvements for future campaigns.
• Manage the athletics fundraising volunteer program, including recruitment, activation, communication, and stewardship of volunteers supporting athletic fundraising initiatives.
• Conduct outreach to athletics prospects who are not assigned to a front-line fundraiser, helping to engage, cultivate, and identify new potential donors for future assignment or increased involvement. In addition, there is a potential opportunity to carry a digital portfolio of athletic prospects.
• Serve as Advancement liaison to a portfolio of coaches and their respective volunteer fundraising groups, supporting strategy, communication, and fundraising efforts.
• Assist in coordinating athletics gift acknowledgment processes, ensuring timely and accurate stewardship of donors.
• Coordinate strategy and/or execution of AFE events, including full logistical support, vendor management, scheduling, and on-site execution.
• Provide proactive support for AFE events, such as team anniversary celebrations, working to anticipate needs and contribute to event success beyond a reactive support model.
• Manage coach newsletter communications, helping to build and maintain a proactive, consistent messaging cadence across the athletics department.
• Manage all event registration, invitation processes, and event-related marketing communications for AFE initiatives.
• Oversee management of athletics-related complimentary ticket and hospitality programs, including tracking, distribution, and stewardship on behalf of the Division of Advancement.
• Provide staffing support for engagement and donor events as needed, which may occasionally require evening, weekend hours, and travel.
• Providing staff support for Colgate's annual Reunion Weekend is a requirement of the position.

Professional Experience/Qualifications:

• A minimum of two years of professional experience in fundraising, alumni relations, event planning, athletics administration, marketing, and/or related fields. Significant volunteer and/or internship experience may be considered.
• Appointment at the associate director level requires four years of experience in the fields listed above.
• Genuine enthusiasm for collegiate athletics and appreciation for Division I within the context of a high academic setting.
• Demonstrated experience developing and implementing programs and meeting measurable goals.
• Experience or aptitude for measuring success and reporting on programs with quantitative and qualitative data.
• Enthusiastic commitment to advancing the University's mission.
• Demonstrated proficiency with Microsoft Office and Google Suite applications

Preferred Qualifications:

• Experience with college athletics, as either a student-athlete and/or staff member
• Experience motivating internal and external stakeholders to achieve mutual goals.

Education:

EEO Statement: